CavinKare's premium Nyle Naturals Shampoo now in a brand new Avatar

Introducing a first of its kind Nyle Naturals Anti - Dandruff Shampoo infused with nature's choice – Curd
Chennai, February 13, 2017: Nyle Naturals, the premium shampoo range from the house of FMCG major, CavinKare has announced its re-launch and its brand new outlook, which truly stands out from the clutter. In addition to the re-launch, the brand has also introduced a truly unique Nyle Naturals Anti-Dandruff Shampoo, made with the goodness of nature's choice - Curd. Day by day the demand for natural ingredients-based shampoo is increasing and consumers are looking forward to a natural solution which cares and nourishes hair. Keeping the increasing demand in mind, these six variants have been conceptualized and are loaded with the goodness of various natural components. The renewed variants will combat everyday haircare problems including hairfall, damage, dryness, dandruff, pollution and many more.

Speaking about the relaunch, Mr. CK Ranganathan, Chairman & Managing Director, CavinKare Pvt. Ltd. said, ‘’In recent times, the natural shampoo category is witnessing rapid growth in the personal care space with the increased belief in natural ingredients amongst consumers. Being available in the market for more than two decades, Nyle has etched a position for itself as a strong and serious contender in this space. With an out of the box approach in our marketing strategies and competitive yet affordable pricing policy, the newly launched Nyle shampoo is sure to garner a strong visibility and become the consumer's most preferred shampoo brand."