FAST TRAX Restaurant opens in Ludhiana

Ludhiana, August 5, 2013: FAST TRAX Restaurant a Delhi-based chain of fast food has now been opened in Ludhiana, at Omaxe Mall, near Bhai Bala Chowk, under the supervision of Shamphy Chadha, Sarbeshwar Singh Chadha (Grandson of Late Bhupinder Singh Society cinema) –for Saga Hospitality Pvt Ltd.  Master Franchisee for Punjab & Chandigarh.

At the opening ceremony today, Fast Trax General Manager Shubhrant Chandra and Assistant Manager Syed Sahban Uddin said, “Fast Trax will open 50 outlets in Punjab and Chandigarh by the December-end next”.

He said, “We delivered Indian taste with international norms”, adding, they use American’s and Italian’s machineries.

Fast Trax, the young Indian brand that symbolizes the rising Indian

youth who has beaten all odds to reach the very top, has done nothing

short of phenomenal in what industry analysts would call the ‘inception period’ of a brand. 

Fast Trax is the Only Indian Leading QSR Brand to enter sports catering; executed it at various segments like Schools, Universities,Express Models, Model for Malls, Premiere Mall Model and High street Model and soon planning to come up with 150 more outlets including Drive through and National highways.

Further, he said this brand was the vision and belief of a young Indian entrepreneur, Samar Qureshi, Director, Fast Trax who had a passion for providing the Indian consumer with superior quality fast food coupled with authentic Indian taste; an arena that had been left untouched by all the players in a cluttered market.

The signature California burger, paneer tikka wrap and kabab roll, bridge the gap between authentic international fast food and mouth-watering Indian flavours, offering eager diners a wide array of finger food, and combo’s to choose from. Even its truly unique product names like the Don Burger, the Rock Star Burger and the California Burger create curiosity about the product. With growing demand and customer’s strong recommendation of Indian taste and products Fast Trax is planning to introduce more Chicken Products at its outlet, with quality, taste and affordability being the key driving factors behind the menu.

For breaking the monotony of Fast Food Chains, the Designs, Look and Feel of the Fast Trax is very up-market with vibrant colours and a Customized Chopper standing inside the Restaurant giving it a cool Feel.

In March 2010, Fast Trax was made the official food partner at the FIH World Cup Hockey 2010, outselling expectations within the first few days itself. The most prestigious honour, however, has been the appointment of Fast Trax as the food licensee for the Commonwealth Games 2010 and the official caterers for the media village at ITPO. This was the First time in Indian History that an Indian QSR Chain partnered with World sporting Event exclusively. After catering two World Class Sporting Events, Fast Trax became the First Fast Food Chain in the world to enter the League of IPL and be the Official Food and Restaurant Partner with two IPL Teams, Delhi Daredevils Team Season 4 & 5 and Kings11 Punjab season 5.

Fast Trax gives the credit to its customers. They have loved it, they have promoted it and they are the one who helped in Fast Trax in reaching where it stands today.