Mandira Bedi encourages Ludhianvis to keep smiling
Author(s): City Air NewsDr. Rajan Veer Singh, Secretary, Indian Dental Association, Ludhiana and Mandira Bedi along with others addressing media in Ludhiana on Thursday. Ludhiana, November 5, 2015: Colgate-Palmolive (India) Limited, the...
cityairnews
Nov 5, 2015 10:30
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Dr. Rajan Veer Singh, Secretary, Indian Dental Association, Ludhiana and Mandira Bedi along with others addressing media in Ludhiana on Thursday.
Ludhiana, November 5, 2015: Colgate-Palmolive (India) Limited, the market leader in Oral Care in association with Indian Dental Association (IDA) initiated the 12th edition of Oral Health Month in October – November , this year, with a focus to ‘Keep India Smiling’. As a part of this annual initiative, free dental check-ups have been organized to spread oral health and hygiene awareness throughout the country.
Mandira Bedi, a renowned personality, was present at the event in Ludhiana to spread the message of good oral hygiene habits among children.
In Ludhiana, an OHM Mobile Dental Van provided free cavity check-ups to lesser privileged children from the NGO ‘Darpan’. Mandira Bedi spoke to the children about their own oral care regime and the importance of good oral habits to prevent cavities. Furthermore, the children pledged to spread the message of good oral hygiene to their friends and family.
This year, Oral Health Month with new and stronger initiatives aims to touch lives of 6 million people across India, with participation of over 35,000 IDA dentists. In Ludhiana, the OHM mobile dental van aims to provide free dental check-ups to residents, children, etc. across different touch points.
Eric Jumbert, Director, Marketing, Colgate-Palmolive (India) Limited, said, “We, at Colgate feel responsible to share and spread the importance of good oral care habits in the communities we serve. We thank our valued partners - the Indian Dental Association for their continuous support and Mandira Bedi for her contribution in spreading the word - together, helping to 'Keep India Smiling'.”
Dr. Rajan Veer Singh, Secretary, Indian Dental Association, Ludhiana, added, “It is indeed a privilege to partner with Colgate to spread awareness amongst children on the crucial need for maintaining good oral care habits. Over the years, Oral Health Month has grown in terms of scale and reach to engage with the maximum number of people across the country. Through this initiative, we are encouraging people to avail free dental check-ups, so that they can understand and imbibe the simple, basic habits that can help maintain better oral health.”
Ms. Mandira Bedi on getting associated with Oral Health Month said, “I am honored to be a part of Oral Health Month 2015, where Colgate and Indian Dental Association (IDA) are working towards creating awareness on good dental hygiene habits. A beautiful smile not only adds to one’s personality but can also make someone’s day. I would urge all of you to pick up your mobile phone and give a missed call on the toll free number to avail the free dental check-up along with your friends and family members during the Oral Health Month. Let’s make a promise to ‘Keep India Smiling’.”
Date:
Thursday, November 5, 2015
