Sonalika Tractors at Shaheedi Jor Mela, Fatehgarh Sahib

Fatehgarh Sahib, December 26, 2013: The three-day Shaheedi Jor Mela, organised by Gurudwara Fatehgarh Sahib to pay tribute to the martyrdom of Baba Zorawar Singh and Baba Fateh Singh, the two sons of Guru Gobind Singh, commenced today.
Like every year, International Tractors Limited, the flagship company of Hoshiarpur based Rs.5000 crore Sonalika group and manufacturers of renowned Sonalika tractors, is participating in this mela as a mark of its obeisance to the great Guru’s martyr sons.
The company has put up on display its premium tractor models.
Sonalika is known for manufacturing tractors suited to meet the diverse needs of customers across the country and abroad and these tractors have state-of the art features such as power steering, oil immersed brakes, and so on. Sonalika tractors are powered by engines having high backup torque and are known for their suitability for heavy duty operations and diesel saving technology. The Company also makes models with 4-wheel drive in the higher HP category. The large number of visitors to the Mela who are coming to pay their respect to the great martyrs are admiring the tractors and also evincing keen interest in owning them.
Lakhs of devotees visit Gurdwara Fatehgarh Sahib and Gurdwara Jyoti Swarup during this three-day mela to pay homage to the two Gurus. Visitors come from nearby villages and actively participate in the mela preparations. They extend their helping hand in organising langars (free meals) for the devotees visiting Gurdwara Fatehgarh Sahib. They also cooperate at the community kitchen by serving tea, snacks and meals to the devotees.
It may be mentioned here that International Tractors Limited (ITL) is a part of the Rs.5000 crore Sonalika group. Sonalika group is among the top four tractor manufacturers of India and provides a complete product line including tractors, multi-utility vehicles, engines, farm machinery attachments, diesel gensets, auto components and pick & carry cranes. Sonalika group has an impeccable track record of innovating extra-ordinary auto technologies and transforming them into classy tractors and sophisticated farm implements.
Incorporated in 1995, International Tractors Limited has become a renowned name in tractor manufacturing industry. ITL, one of the top four tractor companies in India, has come of age to establish itself as a distinct and excellent tractor manufacturer. ITL is the proud manufacturer of the bestselling tractors between 20 HP to 90 HP. The tractors manufactured by ITL bear testimony to greater performance, unmatched quality and higher reliability in the market because of their better pulling power, minimal fuel consumption and low emission levels. ITL is manufacturing hi-tech engines that are used by General Motors and are certified by United States Environmental Protection Agency, Washington DC. ITL has gained the position of an international brand as it is exporting its products to 73 countries in the world. The global recognition of Sonalika's growth has been highlighted by strategic partnership with leading International brands like Yanmar of Japan, a USD 5 billion company. The manufacturing and R&D facilities at ITL are certified by joint accreditation system of Australia and New Zealand. It is the first tractor company in India to get ISO:14001 certification.