70% of parents see home security as top concern – Reveals Godrej Enterprise Group’s 'Happiness Survey' ahead of Children’s Day
The Happiness Survey by Security Solutions business of Godrej & Boyce, part of Godrej Enterprises Group, unveiled that an overwhelming 70% of respondents cited safety and security as their primary concern when leaving their children at home, surpassing health emergencies and emotional well-being that stood at 57% and 44% respectively. This Children’s Day, the brand underscores the critical connection between robust home security and the peace of mind that allows families to thrive.
City Air News
Nov 13, 2024 04:19
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Bengaluru, November 13, 2024: The Happiness Survey by Security Solutions business of Godrej & Boyce, part of Godrej Enterprises Group, unveiled that an overwhelming 70% of respondents cited safety and security as their primary concern when leaving their children at home, surpassing health emergencies and emotional well-being that stood at 57% and 44% respectively. This Children’s Day, the brand underscores the critical connection between robust home security and the peace of mind that allows families to thrive.
The survey's findings reveal that parents increasingly depend on modern and convenient security solutions to alleviate the stress associated with balancing work and family responsibilities. Home cameras emerged as the top measure instilling confidence, chosen by 40% of respondents, while other technologies like remote monitoring systems are becoming key enablers of trust and reassurance. Such insights point to a shift where home security has evolved beyond just physical protection to being integral to emotional and mental well-being.
Reflecting on these findings, Pushkar Gokhale, EVP and Business Head, Security Solutions Business of Godrej & Boyce, stated, "At Godrej, we understand that a secure home is not just a physical asset but a crucial component of a family’s happiness and peace of mind. Our ‘Happiness Survey’ highlights that 70% of parents view home security as a top concern, directly linking the peace of mind that safety brings to their daily happiness. This Children’s Day, we encourage parents to consider the benefits of advanced security solutions designed to provide robust protection while fitting seamlessly into the modern home. The survey emphasizes that investing in home security is not only about asset protection but also about creating an environment where families can thrive without worry. With Godrej’s commitment to security, parents can focus on what truly matters—spending quality time with their children and loved ones.”
