Aviva India disrupts life insurance industry with revolutionary signature plans
Aviva Life Insurance, India’s most trusted private life insurance company, has introduced two groundbreaking insurance offerings and expanded its flagship Signature series with the introduction of the Aviva Signature Investment Plan - Platinum and the enhanced Aviva Signature 3D Term Plan with Preventive Wellness Package, making Aviva the first brand to integrate a preventive wellness approach into its products.
City Air News
Jul 30, 2024 04:10
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New Delhi, July 30, 2024: Aviva Life Insurance, India’s most trusted private life insurance company, has introduced two groundbreaking insurance offerings and expanded its flagship Signature series with the introduction of the Aviva Signature Investment Plan - Platinum and the enhanced Aviva Signature 3D Term Plan with Preventive Wellness Package, making Aviva the first brand to integrate a preventive wellness approach into its products.
The revolutionary product and Preventive Wellness Package were launched by Asit Rath, CEO and MD, Aviva India at the Launch event held at The Leela Ambience, Gurgaon. The event was graced by Amit Khatri, Co-founder, Noise, Puneet Manchanda, CEO, Fitrofy, and Neeraj Katare, Managing Director, Drstore, who collaborated in developing the Preventive Wellness Package. Both plans are designed in line with Aviva’s vision “Live Life” to cater to the diverse needs of Aviva's customers, ensuring their financial security and promoting overall well-being. By incorporating advanced features such as customizable coverage options, strategic savings, and value-added wellness services, these new plans underscore Aviva’s commitment to delivering exceptional value and holistic financial solutions.
Vinit Kapahi, Head of Marketing, commented, "The launch of the Aviva Signature Investment Plan - Platinum and the enhanced Aviva Signature 3D Term Plan with Preventive Wellness Package demonstrates our commitment to innovative financial solutions that go beyond traditional offerings. Unlike traditional ULIPs, our new plan provides zero allocation charges and both - fund value and sum assured to policyholders’ families. We are also thrilled to introduce the Preventive Wellness Package with our Aviva Signature 3D Term Plan. These new plans reflect our commitment to holistic well-being, they not only ensure robust financial security but also promote proactive health management, reflecting our vision of enabling customers to 'Live Life' to the fullest.”
