Beauty gets more rewarding with Lakmé Salon's 'Lakmé for Life'


Sushma Khan, National Creative Director Lakme Salon with this year's 'Lakmé for Life' winner, Ms.Mansi Kapoor of Ludhiana.

Ludhiana, March 8, 2016: On International Women's Day last year, Lakmé Salon launched Lakmé for Life, an initiative to thank and reward their beautiful customers. In its second year, Sushma Khan- National Creative Director- Makeup at Lakmé Salon felicitated one of the 8 lucky 'Lakmé for Life' winners, Ms.Mansi Kapoor of Ludhiana, with a 'Lakmé for Life' card at an event today in Lakmé Salon, Civil Lines. The card enables her to avail INR 1,23,530 worth Lakmé Salon services over the next 8 years.
Every year on 8th March, Lakmé Salon rewards 8 lucky customers with expert salon services for the next 8 years, completely free. These 8 lucky ladies will win free salon services equivalent to their previous year's spends at Lakmé Salons, each year, for 8 years!
Commenting at the occasion, Sushma Khan- National Creative Director- Makeup, Lakmé Salon said, "It gives me immense pleasure to announce the very first winner of 'Lakmé for Life' in Punjab. Ludhiana has a strong culture of beauty and the ladies of Ludhiana are blessed with stunning looks. At Lakme Salon, we complement their beauty with the hottest looks and the trendiest hair, skin and nail services from the backstage of Lakme Fashion Week ."
Ms. Mansi Kapoor, the winner of 'Lakmé for Life' from Ludhiana added, "Lakmé Salon has made this Women's Day spectacular for me. I am very excited to be amongst the 8 winners. I have been a regular visitor at Lakmé Salon over the years and it's thrilling to know that I can now enjoy my services at Lakmé Salon for the next 8 years, without having to pay for them!"
This March, Lakmé Salon with close to 1.4 million loyalty members presently, is also introducing an all new loyalty programme- Runway Rewards. The 'Runway Rewards'programme has been created to delight customers in more ways than one. To become a 'Runway Rewards' member, all customers need to do is enjoy services worth INR 2000/- at any Lakmé salon. With time, as they continue their services at Lakmé Salon, their rewards, benefits and experiences only increase. To add to the Women's Day celebrations, this month, all customers can get up to 100% back as reward points. With higher tiers, the surprises in- store only get better! On reaching the topmost 'Showstopper' tier, members are assured unmatched privileges which include special previews for 'Innovation Services', a chance to stand to win special invites for Lakmé Fashion Week, among many others.
Speaking about Lakmé Salon's continuing efforts to bring Runway Excellence Everyday to its customers, Pushkaraj Shenai, CEO Lakmé Lever Pvt. Ltd. said, "With 20 salons in the state, Punjab is truly special for the Lakme team and it is a privilege to have a Lakme for Life winner in Punjab. Lakme for Life and Runway Rewards our membership programme are two steps in magnifying the promise of Runway Excellence Everyday for our customers. We strive to take this promise to a large number of consumers as we grow the Lakme Salon network from 270 salons in 70 cities at the rate of 2 salons every week."
With great rewards awaiting, ladies, wait no more and rush to a Lakmé Salon near you and you could be the next Showstopper!

Tuesday, March 8, 2016