Birla Carbon announces aspiration of ‘Net Zero Carbon Emissions by 2050’
A first in the carbon black industry
Mumbai: Birla Carbon, one of the leading manufacturers of carbon black globally, has announced its intent to bring down its net carbon emissions to zero by 2050. The announcement is seen as a natural progression in Birla Carbon’s leadership in the area of Sustainability and circularity. Birla Carbon recently announced the availability of Sustainable Carbonaceous Materials (SCM) through the launch of its Continua brand.
Birla Carbon’s net zero announcement aligns with The Paris Agreement, signed as part of the United Nations Framework Convention on climate-change mitigation, adaptation, and finance. It also aligns with the World Business Council for Sustainable Development’s Tire Industry Project SDG Roadmap aimed at addressing health and environmental impacts associated with the life cycle impact of tires towards a sustainable future. Within the Aditya Birla Group, Birla Carbon is collaborating with sister companies to develop decarbonization initiatives through the Aditya Birla Science and Technology Center.
Over 160 years of extraordinary innovation in the carbon black industry coupled with decades of focus on achieving Sustainability makes this net zero goal not just aspirational, but achievable. Creating a league of partnerships with leading sustainability solution providers, Birla Carbon is exploring new and advanced technologies that will be used to achieve its goal. Birla Carbon will also reference the Science-Based Target Initiative (SBTi). Over the next 12 months, Birla Carbon will commit to evaluate and release interim targets that are in alignment with the SBTi.
Sharing his thoughts on this announcement, Dr. Santrupt B. Misra, Group Director, Carbon Black; Director, Chemicals and Director, Group HR, Aditya Birla Group, shared, "Climate change is the biggest challenge we face today as a human race, and the burden of it will be carried by our future generations, unless we choose differently. By setting its aspiration to be Net-Zero by 2050, Birla Carbon is making its choice with the rest of the industries that have chosen to step up to the challenge.” He further added, “Sustainability has always been a key driver and a symbol of our success. We will focus on Sustainable Operational Excellence (SOE), combined with sustainable materials for our customers, and many more solutions to make our aspiration a reality in the years to come. Birla Carbon is rooted in its Purpose to – ‘Share the Strength’, and we hope that our peers and the industry at large, recognize our efforts and partner with us. I wish the entire leadership team the very best as they begin this journey."
Speaking at the announcement, John Loudermilk, Chief Executive Officer, Birla Carbon, said, “All businesses have a responsibility to drive improvements for the global environment; however, only by working hand-in-hand with our customers, suppliers, and partners through the supply chain can we truly build a greener and brighter future.” He further added, “By the nature of our business, we at Birla Carbon have our own carbon stewardship responsibility and we are choosing to lead through bold commitment and industry-first initiatives for a more sustainable tomorrow. Our aim is to constantly innovate and evolve our capabilities through our purpose, ‘Share the Strength’, to have a positive impact on the ecosystem and society at large.”
Commenting on the announcement, Joe Gaynor, Chief Sustainability Officer, Birla Carbon, said, “As a responsible industry leader, Birla Carbon is fully committed to help mitigate the effects of climate change. For us, it was never a question of if, but when? We already laid the foundation for this commitment, some of which can be seen through our sustainability and circularity efforts over recent years.” He further adds, “The launch of ContinuaTM 8000, a Sustainable Carbonaceous Material, opened our doors to the possibility of a net zero world. We are confident we will achieve this goal along with our customers.”