Helios on an expansion spree, plans to launch 7 new stores in Telangana
Inaugurates Himayathnagar and Somajiguda stores with a refreshing new look
Helios- The Watch Store by Titan Company Limited. today inaugurated two of its outlets, located in Himayathnagar and Somajiguda with a refreshing new look and branding. The expansive brand outlets were inaugurated in the presence of Rahul Shukla, CSMO (Chief Sales & Marketing Officer), Titan Company Ltd. and Javed KM, Retail Head, Titan Company Ltd. With the relaunch of these new stores, Helios has unveiled their plans to expand in Telangana. This will take the total number of stores in the region to 9, with plans to open 7 more in FY25’.
The existing stores in the region have shown impressive performance, with the Somajiguda store recording 11% increase in sales and the Himayathnagar store seeing a 10% rise. Overall, Telangana experienced a remarkable 14% growth. The new stores will feature a diverse range of products, showcasing over 45 international brands with exceptional designs for various occasions, catering to diverse customer preferences. This significant expansion solidifies Helios' position as a market leader, with over 200 stores nationwide. During this period, the brand is poised to make a strategic investment of 10 to 12 crores, reflecting its commitment to driving the success of this launch and further solidifying the market presence. The brand is focusing on new store expansions, renovating key existing stores, and enhancing the operational efficiency of current locations. This strategy has driven impressive double-digit revenue growth over the past year, underscoring the company's resilience and customer appeal.
Speaking at the inauguration, Rahul Shukla, CSMO (Chief Sales & Marketing Officer), Titan Company Ltd. said, “We are thrilled to announce the relaunch of our stores in a city that represents immense growth potential and strategic importance. As one of India's largest IT hubs and fastest-growing cities, Hyderabad is expanding rapidly with new retail catchments and significant increases in buying capacity. With these positive trends, we are aiming for a 35% revenue growth compared to last year. We believe these locations will be pivotal in achieving our ambitious growth targets for FY25, and we look forward to providing an unparalleled retail experience to our customers nationwide.”