IKGPTU Faculty Dr. Harmeen Soch & Scholar Upasana publish ABDC A Category Research Paper

It is a matter of pride for I.K.Gujral Punjab Technical University (IKGPTU) as its senior faculty Prof. (Dr.) Harmeen Soch & her scholar student Upasana Seth's research work has been published in top-tier International Journal. The name of the Journal is Product & Brand Management published under Emerald Publishing. This journal is amongst the top 12% of Scopus-indexed Journals in Management and Strategy.

IKGPTU Faculty Dr. Harmeen Soch & Scholar Upasana publish ABDC A Category Research Paper

Jalandhar/Kapurthala, May 3, 2024: It is a matter of pride for I.K.Gujral Punjab Technical University (IKGPTU) as its senior faculty Prof. (Dr.) Harmeen Soch & her scholar student Upasana Seth's research work has been published in top-tier International Journal. The name of the Journal is Product & Brand Management published under Emerald Publishing. This journal is amongst the top 12% of Scopus-indexed Journals in Management and Strategy.

The title of the research paper was “Coping Mechanism Beyond Brand Forgiveness: Do Individual Personality Traits Matter Among Online Shoppers?". This paper has an 8.9 Scopus CiteScore 2022 (top 12% of the Scopus indexed Strategy and Management), a 5.6 Impact Factor 2022 (Q2), an ABDC A Category 2019 rating and a 1.69 JSR 2023 score (Q1). This journal has an acceptance rate of 10.2% only.

It is a premier achievement of an academician in the field of Management Studies. University Vice Chancellor Prof. (Dr.) Susheel Mittal congratulated the achiever faculty Dr. Harmeen Soch & her team for this achievement.

Registrar Dr S K Misra recognized it as a milestone for the University Academics and Research.

Dean Academics Prof.(Dr.) Vikas Chawla, Dean R&D Dr. Hitesh Sharma appreciate the research work of Dr Harmeen & her team.

Dr. Harmeen Soch is Professor of Marketing at Department of Management Studies Main Campus. The Department of Management Studies was established in 2012 and is successfully running BBA and MBA courses at Main Campus. There are around 25 PhD students in the Department who are working on cutting throat research in the areas of Marketing, Finance and Human Resources. The University administration applauded the efforts of the faculty and scholars of the University for publishing in a high value journal.