Ludhiana, February 22, 2013: ONIDA has been most trusted Indian consumer durable brand for last 32 years .
It has starting 2013 with mega launch of smart inverter AC range to gain market share in challenging Indian consumer durable market .
The launch was done by G. L. Mirchandani, Chairman and Managing Director of M/s Mirc Electronics Ltd which owns ONIDA and IGO brand.
Launching the new range of smart Inverter air conditioners in Ludhiana on Friday, Mirchandani stated that world class life style range of ONIDA Smart Inverter Air Conditioners would change the face of the industry and will redefine the standards of style and functionality.
During the Launch Vipul Mathur (Vice President – Marketing) shared that ONIDA SMART Inverter ACs are designed with World’s best DC Inverter Compressor using Frequency based Automatic Speed control Technology (FAST) . This advanced control technology continuously monitors the room temperature and using an advanced algorithm changes the frequency and speed of the compressor motor to provide super high efficiency and save up to 50% in energy bills in part load conditions. Under test conditions this can lead to energy savings of up to Rs 50,000 within 2 years of operation.