Param Vir Chakra awardee Subedar Major Yogendra Yadav (Retd.) joins advisory board of udChalo

Chandigarh, January 19, 2022: udChalo, a leading consumer technology company that exclusively serves India’s defence forces, veterans and their dependents, announced the appointment of Subedar Major Yogendra Yadav (Retd.) PVC - a celebrated Kargil war hero to its advisory board on army day. This appointment is aimed to further strengthen its consumer insight and personalise the offering for the discerning customer base.  
The war veteran brings with him in-depth knowledge of udChalo’s customer base. His experience through various ranks in the army gives him an upper hand in understanding the pulse of the fraternity which will further catapult the growth of udChalo by rolling out relevant services for udChalo users. With its mission to make lives simpler for soldiers, udChalo always needs an insider perspective of problems faced by army personnel and their families. Having a decorated army veteran in their advisory board will greatly help udChalo in pinpointing the pertinent and crucial issues faced by defence personnel and bring up ways to resolve those problems.
Ravi Kumar, Founder and CEO, udChalo said, “We are honoured and excited to have Subedar Major Yogendra Yadav (Retd.) to be a part of our team and join our advisory board. Army day was the perfect time to make the announcement. With him onboard we expect to gain meaningful insights into regular issues faced by defence personnel. The bravery and indomitable spirit that he has shown in his entire career would be beneficial for us in taking strong decisions and strengthen our resolve to serve the forces.”
Subedar Major Yogendra Yadav (Retd.), PVC said, “This position by udChalo provides me with the opportunity to continue serving the forces. This is an opportunity through which I can remain connected to my fraternity even after retirement. I am excited to work with udChalo and looking forward to contribute to the organization.”
udChalo has exponential growth plans for its consumer tech platform for the coming year. The company recently appointed three new members on its advisory board to strengthen its consumer connect with its audience. udChalo has already expanded its offering to resolve issues related to taxation, paying utility bills and helping the fraternity in doing demand surveys in three cities for affordable group housing projects for defence personnel.