Parx launches latest Spring-Summer Collection 2018 in Pune

Pune, February 15, 2018: Parx the casual lifestyle brand from the house of Raymond today announced the launch of its new Spring Summer 2018 collection, themed ‘Vacation Download’. The exciting new collection encompasses a vacation inspired modernist range, with quirky patterns, prints and finishes, with new-age styles, elevated by vibrant colors, for a truly shining summer look for parties and everyday hang outs.

Developed keeping in mind the comfort and style quotient of a vacation, the new collection is characterised by great functionality and bi-stretch fabrics, for easy movement. With anti-wrinkle properties weaved into the garments design, the new Parx collection is easy to maintain and is a great choice for everyday wear.

The key highlights of the collection are Yoga Chinos and Denims, Aroma T-shirts and shirts, Reversible shirts along with vacation inspired Quirky prints.

Commenting on the launch of the SS’18 Collection, Pragati Srivastava, Brand Head, Parx said, “At Parx we are thrilled with the launch of our new Spring Summer 2018 collection; a perfect blend of innovation and new-gen fashion, with fresh new styles and fabric blends, a true reflection of the new and dynamic Parx. As we strive to delight our customers with sophisticated fashion forward looks, our new Spring Summer collection is inspired by ‘Vacation Download’ as a theme. A value for money proposition, the new collection is high on quality, style and performance, for enhanced vacation vibes of relaxation, travel, play and party and will soon be available in stores across Pune and the country.”