Pinnacle of Performance and Luxury from the World of BMW: Two new iconic avatars of the BMW 8 Series now in India

Gurugram: Number 8 has always embodied what a dream car means. The two most luxurious models from BMW – the first-ever BMW 8 Series Gran Coupe and the first-ever BMW M8 Coupe were launched in India today. Both models are available to order at all BMW dealerships.
 
Building upon the dream car heritage, the first-ever BMW 8 Series Gran Coupe lives up to an uncompromising promise on every meter of asphalt. It is a sports car for four passengers. With its highly emotive, aesthetic design, superior dynamic ability and generous amount of interior space, this is the most luxurious sports coupe ever built by BMW.
 
The first-ever BMW M8 Coupe embodies a perfect fusion of exceptional performance and progressive luxury. Within BMW’s Luxury Class, this two-door four-seater sports car is the most powerful superlative – bold, audacious and uncompromising. Drawing on one of the most powerful engines from BMW M Gmbh, its M genes have been elegantly translated for everyday use. It offers luxurious ambience with the ultimate motorsport feeling, designed to challenge the limits of dynamic performance.
 
Mr. Arlindo Teixeira, acting President, BMW Group India said, “Pioneers who have reached a superior level of excellence only settle for the best. They seek perfection in whatever they do and inspire others to achieve greater heights. It is as much about substance of character as it is about sophistication of personality. For these connoisseurs, BMW is rewriting the definition of luxury and performance. The first-ever BMW 8 Series Gran Coupe is a creation between ambition and emotion, between presence and extravagance - an avantgarde choice for frontrunners who drive the future. On the other hand, with the first-ever BMW M8 Coupe, we are addressing our high performance-oriented customers. When they step inside the M8, they can measure acceleration, sense its power but for feelings, the only measuring instrument is still goosebumps – and that’s what an M8 supplies in abundance. These two top-of-the-line offerings in the uber-luxury segment define everything that captures one’s imagination.”
 
The standalone character of the first-ever BMW 8 Series Gran Coupe comes alive with a graceful elongated design, athletic proportions and an aura of sporting exclusivity. The two extra doors and impressive space combine with an extended wheelbase and exceptional ride comfort, making it an outstanding operator both in everyday driving and over longer journeys. For those who want an even sportier, bolder avatar of the first-ever BMW 8 Series Gran Coupe, the ‘M Sport’ Edition is on offer. 
 
The first-ever BMW M8 Coupe provides maximum performance and a unique combination of racing flair with everyday usability. Excellent handling and supreme steering precision make it perfect for days when one wants to experience its sporting prowess. 
 
The first-ever BMW 8 Series Gran Coupe and the first-ever BMW M8 Coupe adapt perfectly to an exclusive lifestyle and also to personal taste. A multitude of bespoke personalization options are presented right from the moment customers configure their car. In addition, BMW Individual presents the most luxurious choice of special paint finishes, hand-crafted leather, interior trims and other equipment details of the highest quality that are available in a diverse range. Each car becomes a unique reflection of the owner’s personal style statement.
 
The cars are available as completely-built-up units in BS VI petrol variants. The ex-showroom prices are as follows –
BMW 840i Gran Coupe - INR 1,29,90,000
BMW 840i Gran Coupe ‘M Sport’ Edition - INR 1,55,00,000
BMW M8 Coupe - INR 2,15,00,000
 
*Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but excludes Road Tax, Tax Collected at Source (TCS), RTO statutory taxes/fees, other local tax cess levies and insurance. Prices / options are subject to change without prior notice. For further information, please contact a BMW dealership.
 
Customers of the first-ever BMW 8 Series Gran Coupe and the first-ever BMW M8 Coupe will gain membership to the BMW Excellence Club. Synonymous with exclusivity, BMW Excellence Club caters to the discerning taste of BMW customers and curates unmatched experiences and benefits from the world of luxury, travel, lifestyle and sports and adventure. Its forte lies in creating ‘money can’t buy’ experiences that customers can’t find elsewhere. The program features four main categories: Bespoke Travel, The High Life, Grandstand and BMW Privileges. 
 
Using the recently introduced ‘BMW Contactless Experience’, customers will be able to select, customise and book the first-ever BMW 8 Series Gran Coupe or the first-ever BMW M8 Coupe from the comfort of their home. Once they login to www.bmw-contactless.in, they can explore a 360° view of vehicle exterior and interior along with all features and personalisation options at the click of a button. All queries on product, service packages and finance options can be addressed in real-time by interacting with a dealer representative online. Vehicle brochures, specification details and other documents are shared online avoiding any physical contact. Payments can also be made online in a secure way. Customers will receive their dream car at the place of their choice after a thorough sanitisation process along with handover of all vehicle documents in a sanitised envelope. Delivery will be done adhering to all local government directives post the lockdown period.
 
The first-ever BMW 8 Series Gran Coupe.
 
Dynamic silhouette with four frameless doors, long wheelbase, coupe-style roofline.
 
Supremely sporty interior, driver-focused cockpit, roomy cabin, sports car ambience.
 
Large two-part Panaroma glass roof extending seamlessly into the rear.
 
Powerful sports-oriented performance: 3-litre, 6-cylinder in-line BS VI petrol engine.
 
Best-in-class handling and comfort with Adaptive Suspension and M Sport Differential.
 
Few but very precise vehicle lines underline the graphic design of the first-ever BMW 8 Series Gran Coupe. The vehicle body looks more powerful, refined and luscious with the sportiness that is typical to BMW. At the front, muscular surfaces and precise contours of the bonnet together with large air intakes make a statement for unconditional power and forward thrust. The striking double kidney grille widens towards the bottom, emphasizing the vehicle’s low centre of gravity – an effect that is further enhanced by extremely slim headlights. When viewed from the side, the long wheelbase, elegantly flowing coupe roofline and wide wheel arches create a dynamically stretched silhouette underlining the length and grandeur of the car. A suggestive third line runs through the door handles into the pronounced, curved shoulder. At the rear, the car’s sporting allure is intensified by extremely wide tracks, sport exhaust system and wrap-around LED lights. Even when stationary, the first-ever BMW 8 Series Gran Coupe always seems ready for a sprint.
 
The very first encounter with the interior makes it clear: the best is obviously here – and only the beginning of a series of extraordinary experiences. The interior is seen as a living space, surrounded by the highest possible sensuous quality. In the driver-focused cockpit, sports car atmosphere is abundantly clear. Electrically adjustable Sport Seats provide a superior grip and dynamic driving position. This experience is extended to all passengers thanks to the single-seat design of the rear seats for the first time. The center console, which is wide and steeply ascending as is typical of sports cars, underscores the longitudinal orientation and has all relevant controls. Generous space allows passengers to stretch out and enjoy the experience of absolute freedom of movement. The luggage compartment has a capacity of 440 ltrs. The 40:20:40 split backrest allows greater flexibility and ease of loading / unloading.
 
The rich aura of the first-ever BMW 8 Series Gran Coupe is captured perfectly through bespoke interior styling that uses luxurious, high-quality materials throughout the cabin. The instrument panel, door trims are finished in premium Leather Walknappa. Multiple color choices are available in the finest leather upholstery and interior trim finishers. Crafted Clarity glass application increases the exquisiteness of various controls. An absolute highlight is the large two-part Panoramic glass roof which extends seamlessly into the rear, flooding the cabin with natural light during the day and giving a surreal view of the sky at night. Ambient Lighting with six dimmable designs creates an atmosphere for every mood. The surround-sound audio experience turns every emotion of music into an acoustic revelation with its pure, rich and precise sound. 
 
Top-of-the-line 'M Sport’ Edition brings extra dynamic sparkle to the character of the new BMW 8 Series Gran Coupe. The exterior puts on an extremely performance-oriented look with BMW Lazer Lights, chrome line ‘BMW Individual high-gloss Shadow Line’, a choice of bespoke BMW Individual paint finishes and the ‘M Aerodynamic’ package. The ‘M Aerodynamics’ package features extra-large air intakes, specially designed side skirts and rear apron with diffuser insert in Dark Shadow metallic, 19" M light alloy wheels Double-spoke style, M lettering, two chrome exhaust tips and various M interior equipment features. In the interior, multifunctional seats for driver and front passenger create a typical race car ambience. The instrument panel / door upper trim is finished in Leather Walknappa while a choice of colors combinations is available in the exclusive BMW Individual extended leather trim 'Merino’. M Leather Steering Wheel gives way to sporty ambitions on the road.
 
Thanks to unrivalled BMW TwinPower Turbo technology, the BS VI petrol engine melds maximum power with exemplary efficiency and offers spontaneous responsiveness even at low engine speeds. The three-litre six-cylinder in-line petrol engine of the BMW 840i Gran Coupe produces an output of 340 hp and maximum torque of 500 Nm at 1,600 – 4,500 rpm. The car accelerates from 0 -100 km / hr in just 5.2 seconds.
 
The eight-speed Steptronic Sport automatic transmission performs smooth, almost imperceptible gearshifts. At any time, in any gear, the transmission collaborates perfectly with the engine, enabling it to develop its full power and efficiency. The M Sport Differential ensures that even with challenging changes of direction or on various surfaces, the engine power is optimally brought to the road.
 
Adaptive Suspension enables individual response behavior for each wheel at the touch of button. Using the Driving Experience Control, the driver is able to choose between different driving modes to suit the driving conditions (Comfort, Sport, Sport+).
 
A host of BMW ConnectedDrive technologies continue to break the innovation barrier in automotive industry – BMW Gesture Control, Wireless Charging and Wireless Apple CarPlay®. The modern cockpit concept BMW Live Cockpit Professional running on latest BMW Operating System 7.0 includes 3D Navigation, a 12.3 inch digital instrument display behind the steering wheel and a 10.25 inch Control Display. Park Assistant with Rear View Camera makes parking in tight spots easier by taking over acceleration, braking and steering.
 
BMW EfficientDynamics includes features such as Sport Automatic Transmission, Auto Start-Stop, Brake-Energy Regeneration, Electronic Power Steering, 50:50 Weight Distribution and ECO PRO mode in Driving Experience Control.
 
BMW Safety technologies include six airbags, Attentiveness Assistance, Dynamic Stability Control (DSC) including Dynamic Traction Control (DTC), anti-lock braking system (ABS),  electric parking brake with auto hold, side-impact protection, electronic vehicle immobilizer and crash sensor and ISOFIX child seat mounting for the two outer rear seats.
 
The first-ever BMW M8 Coupe.
 
Bold, racecar design with superlative aerodynamics.
 
Driver-focused sporty cockpit with luxurious interior and equipment.
 
Unbridled 4-litre, 8-cylinder BMW TwinPower Turbo petrol engine.
 
Ultimate driving dynamics with M xDrive and M Sport Differential.
 
New ‘M Set-up’ and ‘M Modes’ add to ‘Sheer Driving Pleasure’.
 
Racing and design are intricately linked in the first-ever BMW M8 Coupe. Even the perspective from the front immediately conveys an unmistakably powerful message - here comes an M model. Few but very precise surface lines convey the extent of power lurking beneath the hood. The hexagonal kidney grille with M typical double slats draws attention to itself between the iconic four-eye face of the BMW Laserlight. The size of the air intakes widens towards the bottom and shows how immense the cooling requirements of the high-performance engine and brakes are. The torsion-resistant, extremely light carbon-fibre material in the M carbon-fibre roof reduces weight and lends modern technological value to the aerodynamic shape. The side view amplifies unmatched aerodynamics with the sharp inclination of the sharknose, extra-large air curtains and few bold lines. Flared aluminium wings with M gills and M8 designation emphasise track width and wheel size. The rear spoiler lip, M-specific M8 rear diffuser and M-specific double-flow exhaust system with twin tailpipes highlight racing aspirations. Bringing out the sporty character is a range of new metallic paints - Brands Hatch Grey, Sonic Speed Blue, Marina Bay Blue, Donington Grey, Barcelona Blue and Motegi Red. Optionally, customers can choose from a wide range of BMW Individual Paintwork options.
 
The driver-focused interior of the first-ever BMW M8 Coupe is a commitment to sportiness and absolute luxury. M8 lettering on the door sill prepares for an adrenaline-charged atmosphere right from the point of entry. The driver and front passenger have a sporty, low seating position and the controls are grouped into clusters according to their function. The unique comfort and superior grip of the newly developed M Sport Seats is perfected by side bolsters and a flared shoulder area. This claim is visually underlined by the exclusive two-tone full leather 'Merino' upholstery with hexagonal embroidery in the seat’s center section and an exclusive illuminated ‘M8’ logo in the headrest. Generous space allows passengers to enjoy absolute freedom of movement. The luggage compartment has a capacity of 420 litres. The 40:20:40 split backrest and automatic boot lid operation provide greater space and flexibility for loading / unloading while Comfort Access gives way to hands-free opening and closing. Ambient Lighting with six dimmable designs creates an atmosphere for every mood. The Harman Kardon surround-sound audio experience turns every emotion of music into an acoustic revelation with its pure, rich and precise sound. The sound experience can be further upgraded to the optional Bowers & Wilkins Diamond Surround Sound system.
 
Customers can add more equipment of their liking to the standard specifications and further enhance the car’s sporty looks and overall experience through optional offerings such as M seat belts, M Carbon engine cover, M Sport exhaust system, M Carbon ceramic brakes, M Driver's Package among others.
 
Engine, suspension, operating concept and all components relevant for driving are designed to create a driving experience that is unique to the first-ever BMW M8 Coupe. The M TwinPower Turbo 4-litre 8-cylinder petrol engine is amongst the most powerful V8 engine ever developed by BMW M GmbH for a production vehicle. The BS VI petrol engine melds maximum power with exemplary efficiency and offer spontaneous responsiveness even at low engine speeds. With two highly dynamic turbochargers, high-pressure direct injection, Valvetronic and a proven cooling concept, the engine creates a driving experience that even professionals dream of. It produces an output of 600 hp and maximum torque of 750 Nm at 1,800 – 5,600 rpm. The car accelerates from 0 -100 km / hr in just 3.3 seconds.
 
The eight-speed Steptronic Sport automatic transmission performs smooth, almost imperceptible gearshifts. At any time, in any gear, the transmission collaborates perfectly with the engine, enabling it to develop its full power and efficiency. Steering wheel paddle shifters and cruise control with braking function add to greater driving pleasure.
 
The intelligent all-wheel-drive technology M xDrive distributes power between the front and rear axles in fractions of a second. Depending on the selected configuration and the interaction with M Sport Differential, the focus is on optimum controllability, outstanding traction and agile handling. M Sport Differential ensures that even with challenging changes of direction or on various surfaces, the engine power is optimally brought to the road.
 
Adaptive M Suspension enables individual response behavior for each wheel at the touch of button. Using the Driving Experience Control, the driver is able to choose between different driving modes to suit the driving conditions (Comfort, Sport, Sport+).
 
The new setup menu of BMW M8 allows the driver to change driving dynamics independently by making adjustments to the behavior of the chassis, braking, all-wheel drive and steering. Using the M Setup, the driver can further improve driving dynamics, be it comprehensive driving stabilisation, controlled sporty ‘M dynamic mode’ or complete deactivation of all driving stabilizing systems. A new introduction for the BMW M8 Coupe comes in the shape of the M Mode selector on the center console. It adjusts the contents of the instrument cluster displays and the Head-Up Display and can be used to activate the ROAD and SPORT settings.
 
A host of BMW ConnectedDrive technologies continue to break the innovation barrier in automotive industry – BMW Gesture Control, BMW Head-up Display, BMW Display Key, Wireless Charging, Wireless Apple CarPlay®. The modern cockpit concept BMW Live Cockpit Professional running on latest BMW Operating System 7.0 includes 3D Navigation, a 12.3 inch digital instrument display behind the steering wheel and a 10.25 inch Control Display. Park Assistant Plus with Rear View Camera makes parking in tight spots easier by taking over acceleration, braking as well as steering.
 
BMW EfficientDynamics includes features such as Sport Automatic Transmission, Auto Start-Stop, Brake-Energy Regeneration, Electronic Power Steering, 50:50 Weight Distribution and ECO PRO mode in Driving Experience Control.
 
BMW Safety technologies include six airbags, Attentiveness Assistance, Dynamic Stability Control (DSC) including Dynamic Traction Control (DTC), anti-lock braking system (ABS), electric parking brake with auto hold, side-impact protection, electronic vehicle immobilizer and crash sensor and ISOFIX child seat mounting for the two outer rear seats. Customers can also opt for BMW Night Vision with person recognition.