Pratilipi, India’s largest content library, inks deal with Newcomers Initiative
Millions of stories to be available for creating audio-visual content
Exciting news for filmmakers across India! Pratilipi, India’s largest publishing platform has inked a major deal with the Newcomers Initiative. Collective Artists Network has also joined the collaboration. With millions of successful stories in their digital repository, the endeavour is to create captivating content in various formats and multiple languages and offer exciting content from their treasure of literary bestsellers, to all filmmakers across the country.
Pratilipi, one of India’s largest digital storytelling community of readers and writers across 12 Indian languages, has announced a collaboration with Newcomers Initiative and Mahaveer Jain—most recently known for the Amitabh Bachchan starrer & Sooraj Barjatya directorial film Uunchai—to create & share content with other filmmakers across the country, in multiple formats across genres and languages. Securing a 21-month deal with the production house, Pratilipi will be foraying into the world of video storytelling format.
This partnership will add to Pratilipi’s exhaustive portfolio comprising e-books, podcasts, paperbacks.
Leading filmmakers across the nation have come together for the Newcomers initiative to bring forward fresh talent in the entertainment sector.
Collective Artists Network [CAN] is India’s leading talent management agency and marketplace for pop culture.
Ranjeet Pratap Singh, Co-founder and CEO, Pratilipi said, “With over 10 million stories published on Pratilipi till date, we can proudly state that we have access to the biggest library of quality content on our platform. We believe that everyone has the right to premium content in whichever format they want to consume. Our partnership with Mahaveer Jain Films is a testament to our unstoppable commitment of creating multi format content for a wide & varied audience. This partnership reiterates the strong hold we have when it comes to quality stories which can be re-created into audio, video, films, graphics and establishes Pratilipi as the home to some of the best stories.”
Commenting on this partnership, Mahaveer Jain, the force behind Newcomers Initiative said “Content is our backbone and we are excited to bring forward an ocean of fresh stories and new voices for all the storytellers to make best use of. This partnership will strengthen the entire creative ecosystem of our entertainment industry."
Vijay Subramaniam, Founder and Group CEO, Collective Artists Network said, “We are excited to be a part of this association; it would bring forth many new writers with fresh stories and widen the landscape of the entertainment industry. We are extremely motivated to take these stories to maximum filmmakers across our country.”