Salesforce Drives Digital Transformation in Chandigarh

Chandigarh, August 20, 2024: Salesforce, the global leader in CRM, today announced its strengthened presence in Chandigarh, reinforcing its commitment to digitally transforming India. This move aligns with Salesforce's vision of contributing to a $1 trillion digital economy by 2030. As one of the key emerging markets for Salesforce in India, Chandigarh is poised to play a pivotal role in technology and innovation. Salesforce is committed to empowering businesses of all sizes and sectors in the region by harnessing the transformative power of Artificial Intelligence (AI) and automation. This initiative will revolutionize customer interactions and unlock unprecedented business value.

Haryana and Punjab have emerged as premier startup ecosystems for Salesforce in North India over recent years. Haryana, hosts more than 20 startups. This growth is driven by key initiatives such as capacity-building programs, robust funding and institutional support, enhanced market access, and comprehensive incubation and mentorship services actively advancing the region's entrepreneurial landscape.

Building on the success of Salesforce’s skilling initiatives, Haryana, Punjab, and the NCR have seen a significant interest from learners, with women constituting 36% of the participants. Additionally, the Salesforce skilling programs have attracted enthusiastic participation from over 250 colleges, highlighting a unified effort to cultivate a skilled workforce in the region.
“Chandigarh is emerging as a pivotal hub within Salesforce's partner and startup ecosystems.” Nishant Kalra, VP, Digital, Salesforce India, emphasized the company’s robust growth in the region and shared insights into its future roadmap. “The pace of technology adoption in India has been extraordinary. Chandigarh is pivotal to our growth strategy due to its flourishing IT sector, emerging startup ecosystem, and its key contributions to agricultural and pharmaceutical manufacturing. We are committed to deepening our presence here and contributing to the digital transformation journey, enhancing customer experiences for businesses of all sizes,” said Kalra.

Reinstating the importance of delivering business value for clients, Naresh Khosla, Director, Quadrafort Technologies Pvt. Ltd. said "Our partnership with Salesforce has been instrumental in delivering exceptional value to the customer. Leveraging Salesforce's cutting-edge platforms, we’ve engineered world-class solutions that are closely aligned with business goals. With Salesforce, we're not only streamlining processes and improving adoption but also setting new benchmarks in customer service, ensuring that every interaction is impactful, and every solution is tailored for their success. Our ability to cater to every market, industry segments and seamlessly integrating Salesforce into complex business ecosystems has been recognized by Salesforce by awarding Quadrafort with the APAC Partner of the year award in 2023.”

Kanik Arora, CEO and Co-Founder of SalesAgents AI said “Chandigarh's fast growing startup ecosystem is a testament to the city's dynamic spirit of innovation and entrepreneurship. For us, Salesforce has been playing a fundamental role in driving growth, offering us the technological edge needed to refine our operations, strengthen customer relationships, and expand our footprint. The robust capabilities of the suite of Salesforce tools empower us to adapt swiftly to market changes, ensuring that we not only survive but thrive in this dynamic and rapidly growing ecosystem.”

India is an important hub of Salesforce globally, and the recent announcement underscores its commitment to the country. Salesforce recently launched its Public Sector division in India, aiming to empower government agencies and public sector organizations to enhance citizen services using Salesforce technology. The company also introduced its first made-for-India digital lending product, tailored to meet the unique needs of the Indian market. The event underscored the critical role of AI in driving growth, improving customer relationships, and boosting employee productivity, further cementing Salesforce’s commitment to innovation and digital transformation in India.

Salesforce currently has 11,000 employees across India.