Skoda Auto India records triple digit growth in 2021
Led by the successful launch of Kushaq
Chennai, January 3, 2022: Skoda Auto India concluded the year on an impressive note, recording triple digit growth of 130% for the year 2021. Compared to 10,387 cars sold in 2020, the company clocked annual sales of 23,858 units in 2021. The surge in the sales volume was largely enabled by the launch of Kushaq, which has contributed to over 60% of the overall sales volumes for the year, and over 75% in the months since its launch. The sales for December 2021 stood at 3,234 units, compared to 1,303 units sold in December 2020, resulting in a 148% increase in the monthly sales volume.
Mr. Zac Hollis, Brand Director, Skoda Auto India said, “For the entire team of Skoda Auto India, 2021 signifies a year of achievement and resilience. We have successfully launched the Skoda Kushaq, ushering a new phase of growth in India. Despite the headwinds in the form of the pandemic and supply constraints that plagued the industry and economy at large, we have achieved triple digit growth in our annual sales volumes. While we built on our product campaigns, we have maintained our sharp focus on customer centricity, expanded our customer touchpoints across the country and embraced innovative and impactful business solutions. We also unveiled the Slavia recently, and the premium mid-size sedan will further accelerate Skodas sales growth, that has been ignited by Kushaq.”