Tata AIA Life Insurance crosses milestone of 1 million App Downloads
Tata AIA Life Insurance (Tata AIA), one of India's leading life insurers, has announced that its customer app has crossed 1 million downloads. This milestone is yet another testimony to the growing trust and dependence of Tata AIA customers on its digital solutions that include mobile app, consumer portal, WhatsApp enabled services etc. These solutions encourage a ‘Do-It-Yourself’ philosophy empowering Tata AIA consumer to experience convenient and seamless ways to manage their life insurance journey with the brand.
Bengaluru, November 21, 2024: Tata AIA Life Insurance (Tata AIA), one of India's leading life insurers, has announced that its customer app has crossed 1 million downloads. This milestone is yet another testimony to the growing trust and dependence of Tata AIA customers on its digital solutions that include mobile app, consumer portal, WhatsApp enabled services etc. These solutions encourage a ‘Do-It-Yourself’ philosophy empowering Tata AIA consumer to experience convenient and seamless ways to manage their life insurance journey with the brand.
With this ultramodern app, consumers can manage their insurance policies from anywhere at any time. They need not visit a branch or print policy documents, as everything they need is available at their fingertips.
The app provides over 60 services 24x7, including premium payments, tracking claim requests, portfolio updates, sum assured, fund value, NAV details. It also offers industry-first features like Instant Loans, improving the consumer experience and enhancing the ease of transactions. Another ‘first of its kind’ feature includes instant customer service, where transactions get completed in real-time and the consumer is intimated instantly.
Apart from service led facilities, the app provides over 12 Health and Wellness services, promoting holistic well-being among users. These include Outpatient Consultations, Diagnostics, Virtual/Online Consultations, Emergency Care, Emotional Wellness, Nutrition Management etc.
"We are committed to enhancing our customers' experience by continually innovating and expanding our digital offerings," said Soumya Ghosh, Executive Vice President and Chief Technology Officer of Tata AIA. "Reaching over 1 million app downloads is not just a number; it signifies our dedication to providing best-in-class services that meet the evolving needs of our customers."