TCS Achieves Major Milestone Becoming the 2nd Global IT Services Brand to Cross $20Bn In Brand Value

Mumbai, January 21, 2024: Tata Consultancy Services (TCS), a global leader in IT services, consulting, and business solutions, has achieved a significant milestone, becoming the second global IT services brand with a brand valuation of $21.3 billion. With a remarkable 826% growth in brand value over the last 15 years from $2.3 billion in 2010, TCS has cemented its position as a leader in the IT services industry. This achievement is underpinned by sustained investments in innovation, customer satisfaction, and strategic marketing initiatives.

David Haig, CEO and Chairman, Brand Finance, said, “At Brand finance, we have been tracking TCS for about two decades and I am continually impressed by how the company keeps innovating its business and projecting its brand on the global stage. Their consistent efforts have led them to a milestone year where they’ve become the second company in the industry to ever cross the landmark 20 billion mark in brand value. Congratulations to all the 600K TCSers who proudly carry their brand forward.”

TCS has consistently proven itself as a trusted partner for global corporations, delivering advanced technology solutions that address complex challenges.

TCS’ commitment to innovation is strengthened by its leadership in artificial intelligence (AI). TCS ensures its AI-driven solutions not only optimize operations and enhance customer experiences but also prioritize ethical and long-term impact. Alongside innovation, customer satisfaction remains a cornerstone of TCS' success. In 2024, TCS was ranked the #1 IT service provider for customer satisfaction in Europe by Whitelane Research, a recognition for its customer centricity and execution excellence.

TCS' commitment to its clients is equally matched by its dedication to sustainability. From utilizing digital twin technology to lower the carbon emissions of factories and commercial locations, to collaborating with Rolls Royce to develop the world’s first hydrogen-powered aircraft engine, TCS is driving innovation in the sustainability space.

Abhinav Kumar, Chief Marketing Officer, Tata Consultancy Services, said, “As we kick off a new year in 2025 with the World Economic Forum at Davos, we are delighted to see our brand cross this major landmark and cement its position in the top tier of our industry. We have been a strategic partner to WEF for 15 years and in this period our brand has nearly grown ninefold in value and is known globally for being a leader in innovation, the ability to deliver the most complex technology work in the world, and in creating long term partnerships of value with our clients. My thanks to the hundreds of thousands of TCSers who proudly build and live this great brand every second. We are all in it for the long run.”