The BMW iX: First BMW electric all-wheel drive vehicle debuts in India
The BMW iX: First BMW electric all-wheel drive vehicle debuts in India
BMW Group’s new technology flagship: Sustainable and responsible
Gurugram, December 13, 2021. The first-ever BMW iX has been launched in India today.
Born Electric: The BMW iX is the BMW Group’s new technology flagship. It is the first BMW without any numerals in its designation. ‘iX’ stands for the first BMW electric all-wheel drive vehicle (SAV – Sports Activity Vehicle). It effortlessly combines premium mobility with zero-emissions, sporting agility and a long operating range with luxurious spaciousness.
The car will be available as a completely-built-up unit (CBU) and can be booked through BMW dealerships across major metropolitan cities in India. Deliveries will start by beginning of April 2022.
Mr. Vikram Pawah, President, BMW Group India said, “In a rapidly changing world, the first-ever BMW iX is the ‘Ultimate Driving Machine’ for a new generation. Latest BMW eDrive technology, combined with the functionality of X5, dynamics of X6 and striking appearance of X7, has given birth to the symbol of a new age. Born Electric, the BMW iX imbibes the principles of sustainability throughout its lifecycle, right from production to usage to end-of-life, making comprehensive use of natural and recyclable materials. It is so much more than a car - it's a modern way of life. It is Joy, born again!”