Ludhiana, August 24, 2014: Vimanika comics was launched in 2008 and has come a long way since its preamble. Vimanika is steeped in Indian Mythology and has launched comics and graphic novels. Some of the titles are -'The Sixth: Legend of Karna', Moksha, Dashaavatar, Shiva - the legends of the immortal and so on. The award winning comic brand has taken one step further with merchandise. They have a team of some very talented artists who have worked on this front.
Vimanika along with Krome stores are now launching today in Punjab a whole new range of Roundneck T-shirts with some very interesting graphics in the range of Rs. 749 and Rs. 1099. "The Historical T-shirts will be available at all 11 leading krome stores across North India some of them being Ludhiana, Jalandhar, Amritsar and Dharamshala."
On this collaboration Karan Vir Arora, Chief Executive Officer of Vimanika Comics said - "We got quite a few offers from Apparel retail chain brands from Gujerat , Delhi and even Mumbai but, I had to reject most of them as I am very passionate about my brand Vimanika and though they had a descent reputation they lacked the adequate passion for our brand, and I only like to work with people or Organisation's which emit likewise passion for our products, hence when I met Akshay Kapoor in an event I noticed the same passion in him for our Apparels, further post knowing more about what Krome stands for and the youth oriented environment it has created & maintained across its 16 stores throughout North India. I decided to partner with them.
Furthermore I realized rather than being part of a brand which has no passion in what we believe in even though they might be a reputed brand its better to join hands with a brand who shares the same passion .Apart from Krome being the largest in North India in regards to Apparels it's the youth culture that it believes in and maintains is actually also what inspired me to partner with them, we are exclusive with them in North India "
On this occasion Akshay Kapoor- CEO Krome Store said, Krome stores is a division of Kapsons which is the largest multi brand apparel retail chain store in North India....Cool, hip, trendy, fresh and young- just some of the adjectives which describe the latest brand Krome .. Krome targets the youth oriented mass with the entire range of Cool, Lively and Fresh Brands like Lee, Arrow Sports, United Colors of Benetton, Wrangler, U.S. Polo, Indian Terrain, PUMA, Ed Hardy and Vans. and the Latest Addition Being Vimanika. A one-stop destination for the trendiest clothes for the young and the happening. With stores across the length and breadth of North India, At Krome, Republic of fashion, anything is possible.
“I personally think Vimanika is a great venture it takes us back in time and teaches us about Indian Mythology. It makes us realise that the kind of powers we dream of having or creating in today world were common during that Era. It makes a connection with our great”, he added.